Reginaldo Osnildo, PhD

Brand perception influences trust, loyalty, and sales. Learn how to shape a strong brand image that customers love, remember, and recommend. Why Brand Perception Matters More Than You Think Your brand isn’t just what you say it is —it’s what customers believe it is . 🚀 94% of customers say their buying decisions are influenced by brand perception 🚀 77% of consumers choose brands they trust over lower prices 🚀 Strong brand perception increases customer loyalty by 60% Think about brands like Tesla, Nike, and Apple —they don’t just sell products, they shape how people feel and think about them . So, how do you control and influence your brand perception ? Let’s dive in. 1. What is Brand Perception? (And Why It’s More Than Just Branding) Brand perception is how customers see and feel about your brand based on their experiences, interactions, and beliefs . ✔️ It determines whether customers trust and buy from you ✔️ It shapes how people describe your brand to others ✔️ It a...

Brand perception determines how customers feel about your business. Learn how to shape a positive brand image and build trust, loyalty, and sales. Why Brand Perception Defines Your Business Success Your brand isn’t just what you say it is —it’s how customers perceive it . 🚀 77% of consumers buy from brands they trust 🚀 A strong brand perception increases customer loyalty by 60% 🚀 84% of people say brand reputation influences their purchasing decisions Think about companies like Tesla, Nike, and Amazon —they’ve shaped their brand perception in a way that creates trust, excitement, and loyalty . So, how do you influence how customers perceive your brand and make sure it aligns with your goals? Let’s dive in. 1. What is Brand Perception? (And Why It’s Not What You Think) Brand perception is how customers feel about your brand based on their experiences, interactions, and emotions. ✔️ It’s shaped by your branding, messaging, and customer service ✔️ It’s influenced by onli...

Brand perception determines how customers feel about your business. Learn how to shape a positive brand image and build trust, loyalty, and sales. Why Brand Perception Defines Your Business Success Your brand isn’t just what you say it is —it’s how customers perceive it . 🚀 77% of consumers buy from brands they trust 🚀 A strong brand perception increases customer loyalty by 60% 🚀 84% of people say brand reputation influences their purchasing decisions Think about companies like Tesla, Nike, and Amazon —they’ve shaped their brand perception in a way that creates trust, excitement, and loyalty . So, how do you influence how customers perceive your brand and make sure it aligns with your goals? Let’s dive in. 1. What is Brand Perception? (And Why It’s Not What You Think) Brand perception is how customers feel about your brand based on their experiences, interactions, and emotions. ✔️ It’s shaped by your branding, messaging, and customer service ✔️ It’s influenced by online reviews, w...