Reginaldo Osnildo, PhD

Learn how to become an effective ESG spokesperson. Discover strategies to communicate sustainability goals clearly, handle tough questions, and build trust. Why Every Company Needs a Strong ESG Spokesperson 🎙️ ESG is now a key factor in business reputation . Investors, customers, and regulators all demand transparency and accountability in sustainability efforts. 💡 But here’s the challenge: ✔️ ESG topics can be complex and technical ✔️ Greenwashing accusations are a major risk ✔️ Stakeholders expect clear, honest communication 📢 Solution: A well-prepared ESG spokesperson who can articulate sustainability commitments with clarity, credibility, and confidence. Let’s explore how to master ESG spokesperson skills and become a trusted voice for sustainability. 🚀 Step 1: Understand Your Company’s ESG Strategy Inside Out 📄 Before speaking publicly, an ESG spokesperson must fully understand the company’s sustainability strategy . 📌 Key areas to master: ✅ Environmental Impact – Carbo...

Learn how to use storytelling to communicate ESG initiatives effectively. Discover how narratives build trust, engage stakeholders, and drive sustainability impact. Why Storytelling is a Game-Changer for ESG Communication Sustainability reports, data, and ESG metrics are important—but numbers alone don’t inspire action. Stories do. 🌱 Why storytelling matters in ESG: ✅ Increases engagement – People connect with stories more than statistics ✅ Builds trust – Authentic narratives make ESG initiatives feel real ✅ Encourages action – Compelling stories inspire stakeholders to support sustainability A well-told ESG story transforms complex data into something relatable —helping businesses connect with investors, customers, employees, and communities. So, how can companies craft authentic, engaging ESG narratives ? Let’s dive in! Step 1: Define the Core Message of Your ESG Story 📢 Every strong ESG story should answer: 📌 What problem are we solving? 📌 What actions are we taking? 📌 What ...