ESG and Consumer Behavior: How Sustainability Influences Buying Decisions 🌍🛍️
Learn how ESG influences consumer behavior and purchasing decisions. Discover why sustainability, ethics, and social responsibility are now key factors in brand loyalty. Why ESG is Reshaping Consumer Behavior 📢 Consumers today are not just buying products—they’re buying into brands that align with their values . As sustainability awareness grows, Environmental, Social, and Governance (ESG) factors are playing a major role in purchasing decisions . Companies that embrace ESG are gaining customer trust, increasing sales, and building long-term loyalty . 📢 How ESG influences consumer behavior: ✔️ Sustainability is a decision-making factor – 76% of global consumers prefer brands with strong ESG commitments ✔️ Ethical sourcing impacts brand loyalty – Consumers demand transparency in supply chains and labor practices ✔️ ESG strengthens emotional brand connections – People want to support businesses that share their values ✔️ Greenwashing leads to backlash – Consumers are holding brand...