Reginaldo Osnildo, PhD

Forget expensive ads—your best growth engine is happy customers. Learn how to create a brand people can’t stop recommending. The Best Marketing? It’s Free. And It’s Earned. Let me ask you something: When was the last time you bought something because an ad told you to? Now think—when was the last time you bought something because a friend couldn't stop talking about it ? 💡 Exactly. 🚀 92% of people trust referrals from friends more than any ad 🚀 Word-of-mouth generates 2x more sales than paid ads 🚀 Referred customers have a 37% higher retention rate If you want sustainable, low-cost, high-trust growth —word of mouth is your best friend. So… how do you build a brand people can’t help but talk about? 1. Why Word-of-Mouth Is the Most Powerful Growth Tool Paid traffic gives you visibility. Influencers give you influence. But real people? Real reviews? Real stories? That gives you credibility . ✔️ People feel safe buying from brands that others trust ✔️ Recommenda...

Loyal customers are great, but brand advocates are game-changers. Learn how to turn satisfied buyers into passionate fans who promote your business for free. From Customers to Brand Advocates: How to Turn Buyers into Raving Fans Wouldn’t it be amazing if your customers did your marketing for you? Imagine a world where your buyers don’t just purchase from you —they actively promote your brand , refer friends, and rave about your products to everyone they know. This is the power of brand advocacy . While many businesses focus on getting new customers , the smartest brands focus on turning existing customers into passionate advocates —because word-of-mouth marketing is the most powerful form of advertising. So, how do you create a community of loyal brand advocates who willingly spread the word about your business? Let’s break it down. Why Brand Advocates Are Your Secret Weapon 1. Brand Advocates Generate Free Marketing Happy customers naturally talk about the brands they love . When the...