The Secret to Closing More Sales: Stop Selling, Start Guiding
Struggling to close deals? The secret isn’t selling harder—it’s guiding customers to the right decision. Learn how to close more sales effortlessly. Why “Selling” Doesn’t Work Anymore Many people think closing a sale means convincing, pushing, or pressuring someone into buying. But let’s be honest: 🚫 No one likes being sold to. 🚫 People avoid pushy sales tactics. 🚫 Customers want to feel in control of their decisions. 🚨 The truth? The best salespeople don’t sell—they guide. If you shift from “selling” to “guiding,” you’ll close more deals—without feeling awkward or pushy. Let’s break down how to guide customers toward a confident “yes.” Step 1: Understand the Customer’s Journey Before a customer buys, they go through three stages: 1️⃣ Awareness – They realize they have a problem. 2️⃣ Consideration – They start exploring solutions. 3️⃣ Decision – They choose a product or service. 💡 Your job? Guide them through these stages smoothly. 🚀 If you meet customers where they are, clo...